Hazell & Company is the consulting practice I opened in January 2017. We specialize in brand-led innovation. The bulk of engagements we do involve strategy development in one of the following scenarios:
- New Brand Development/ building differentiated brand propositions to support the introduction of new products & services
- Comeback Strategies/ research, re-positioning and roadmapping for fading legacy brands
- Brand Prototyping/ exploring & identifying portfolio extensions based on brand equity
- Organizational Storytelling/ building and framing corporate narratives to better align and activate stakeholders
I have worked with organizations with headcount ranging from 1 to 400,000. Typical disciplines I partner with under Hazell & Co. include anthropologists, designers (graphic/UI/UX), business analysts and technologists.
If interested in a chat feel free to reach out- sean[at]hazellcompany[dot]com
